An excellent article on the silly Conversational UI trend: Bots won’t replace apps. Better apps will replace apps.
As the author of the piece notes, there’s plenty that’s wrong with the current trend in app design. Conversational UIs are orthogonal to fixing those problems. Each individual app has become its own silo. The model of “spend a bunch of money to hire a bunch of iOS and Android devs to build out a custom app for each platform, then spend a ton of resources trying to convince people to download those apps” has to wind down at some point. And there will be a point where we want a lot more fluidity between interactions. We still spend an enormous amount of time jockeying data between apps and manually patching pipelines of information into one another like some a telephone operator of old. Conversational UIs don’t fix any of those things. Better UIs, which is often less UIs, fix that. As does more focus on trying to make it so we can more efficiently and seamlessly have single-serving, one shot interactions (which goes against all the metrics: we often measure success by how much time someone spends interacting with something, rather than measuring success by how well that thing hides itself away and doesn’t need to be interacted with).